outreach

SWOT Analysis

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A SWOT (Strengths, Weaknesses, Opportunities, Threats) analysis corps member Ericha Hager conducted at each of the stations participating in the NorCal Regional Collaborative to identify the best points of collaboration within the group. Ericha conducted individual interviews with staff members at each station (and in some cases, group discussions) and compiled a SWOT analysis focusing on the four areas of emphasis within the collaborative (production; education/youth media; fundraising; technology).

Outreach Presentation Outline & Resources

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Organization: 
Squeaky Wheel

A general outline for giving a presentation or workshop for outreach purposes created by corps member Goda Trakumaite. Also included is a list of questions for a media creation and media literacy workshop that she often gives at the end of her presentations.

The Bangor Area Commons Radio Show

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Organization: 
WERU-FM Community Radio

The Bangor Area Commons’ radio show produced by corps member Meaghan Lasala. As part of Meaghan’s outreach efforts to connect with the Bangor community she has started this public affairs show dedicated to the people, stories, and issues of Bangor. The show not only spreads awareness of WERU to the Bangor area but also demonstrates to Bangor residents the power of local, community radio.

See her full archive of shows here: http://archives.weru.org/category/99-9-hour

Corps Member Meaghan Lasala Press

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Organization: 
WERU-FM Community Radio

Corps member Meaghan Lasala has been receiving some great press in her community: Bangor, Maine. Attached are the 2 articles featuring Meaghan and her work.

VISTA Leader

VISTA Name: 
Jules Goins
Program Start: 
7/2008
Project Outcome: 

Jules has been a superb VISTA Leader during his past year with the Transmission Project. Jules is innovative and he engages outside knowledge and experts to solve problems and bring in more diverse viewpoints and experience.

In his role as VISTA Leader, Jules managed an effective team of 26 VISTA members: he has encouraged group cooperation and participation and has consistently facilitated effective resource and knowledge sharing. During the year, he has moderated conference calls and worked one-on-one with VISTA members to ensure that their service is meaningful and effective. He has greatly expanded our library of IVSTA-created resources and has acted as an effective resource-librarian when members have voiced needs or challenges.

Beyond his VISTA Leader responsibilities, Jules has accepted broad responsibility for helping to build the capacity of the CTC VISTA Project. In this role, he took the lead in further developing our training and member development curriculum. In addition to the 12-part training series he designed and oversaw, he sought out 5 external trainers and facilitators to deliver training, Jules has been instrumental in enlarging the knowledge an ability of our VISTA members and will be leaving behind him a solid training foundation upon which to build for future years.

Jules has brought great skills, experience and understanding to the Transmission Project. We have greatly benefited by his service.

Citizen Journalism Coordinator

VISTA Name: 
Abby Wendle
Program Start: 
8/2008
Project Description: 

Abby will assist in organizing volunteer community journalists to create content t be delivered over our web portal, radio station, and public access TV. In this capacity, she will work closely with allied non-profits - - such as the Coalition of Asheville Neighborhoods (CAN) to identify and recruit volunteers with some journalism experience to help guide and launch this new effort. Work with these volunteers will include production coordination for a weekly radio public affairs program. She will also assist in grant writing to secure funding to build and create a sustainable community journalism effort.

Project Outcome: 

During her service at MAIN, Abby was responsible for expanding the capacity of the local community radio station WPVM and securing partnerships with community groups in order to create a citizen journalism program through MAIN.

With WPVM Abby partnered with Children First to submit a grant application to help involve kids in making media. The Proposal would create a media literacy program for youth and make short documentaries with station staff. Abby was also involved in coordinating with several other community groups in order to get them better using MAIN’s resources.

As citizen journalism coordinator, Abby had begun work with local groups to raise funds to develop a citizen journalism program.

Media Liaison

VISTA Name: 
Guillermo Madrigal
Program Start: 
7/2008
Project Description: 

The Media liaison will manage digital video library, train staff members on video and editing equipment/software, work with teh video instructor to manage the video program. The VISTA will also be working the LTC to film and edit community events that involve young people.

- Create, organize and manage the UTEC video library
- Record, edit and package future UTEC live events for addition to the video library
- Serve as primary contact for multimedia inquiries between UTEC, LTC, and other non-profits
- Assist UTEC graphic design team, as needed
- Attend video training courses as appropriate

Project Outcome: 

- Started UTEC’s digital video library, archiving media from youth video projects
- Coordinated with LTC, the local cable access TV station, to develop youth media projects
- In the process of developing a curriculum and staff training program to continue offering youth media programs

Digital Expansion Initiative Program Developer

Organization: 
People's Production House
VISTA Name: 
Alexis Walker
Program Start: 
6/2007
Project Description: 

The Digital Expansion Initiative uses participant-led media production, education, and organizing to expand meaningful access to all New Yorkers. The VISTA will support the project by producing and helping others produce radio and by conducting research.

- Develop a comprehensive understanding of the barrier to technology access in poor communities in New York City by training members of 5 - 10 non-profit organizations to research and report on the state of Internet access in their organizations and among their constituencies
- Produce and distribute community-produced content documenting the state of Internet access in New York City as a way to engage new constituents in the development of broadband infrastructure of programs to bridge the digital divide
- Based on community-produced content, produce and distribute comprehensive report on barrier to Internet access in New York City
- Build a new constituency of engaged and conversant experts on community access technology, based in communities with no or limited access to technology, and the capacity to continue expanding that constituency

Project Outcome: 

During her year of service, Alexis served as the program associate for a new program: the Digital Expansion Initiative. In this capacity, she served as support for the program - maintaing contact records and contacting organizations for partnerships, consolidating data, researching articles and resources, updating website content, conducting audio interviews, administering a written survey, writing articles on public policy of telecommunications, and presenting the initiative’s finding and methods in workshops around NYC and the country.

Outreach Coordinator

VISTA Name: 
Meegan Kelly
Program Start: 
6/2007
Project Description: 

The CTC AmeriCorps member will support our ongoing outreach and community development efforts. Meegan will work on a number of projects including: computer/internet digital literacy outreach, revitalize latino website, public outreach and education on media issues, and project assistance for MAIN

- recruit volunteers and service providers
- Project Coordination
- Public Speaking
- Write press releases
- Fundraising assistance
- Organize task forces/coalitions
- Conduct outreach
- Volunteer coordination
- Website administration
- Write training curricula; Train trainers
- Grant writing and research
- Database management
- Design brochures, posters
- Develop community partnerships
- Assist in project evaluation

Youth Program Development

VISTA Name: 
John Van Houdt
Program Start: 
6/2007
Project Description: 

John will be helping with outreach for our teen programs. He will be building a base of volunteers and mentors within the community who can work with our teen programs. He will also help to develop new teen activities utilizing information technology and interactive media.

- Develop an active volunteer program for TINCAN’s teen programs
- Recruit business and community members as mentors in TINCAN’s technology and media programs
- Develop internships and activities in web development, e-commerce, video and game development for at risk 13-18 year olds
- Develop and help to implement a program that allows teens who master media skills to work as paid interns at TINCAN
- Help to publicize TINCAN’s teen programs in the community

Transmission Project