outreach

Marketing and Outreach

Organization: 
CTC Net Chicago Chapter
VISTA Name: 
Dave Chakrabarti
Program Start: 
8/2005
Program End: 
8/2006
Project Description: 

The VISTA will work to advance the “Policy, Advocacy & Public Education” goals of the Illinois Network, informing stakeholders and demonstrating the impact, relevance and need for coordinated community technology efforts in Illinois.

The VISTA will also work to build a sense of collective identity for community technologists by facilitating regional activities, and by collecting the informational resources that will serve as the organizational core of the network, and which will be leveraged to the benefit and coordination of the network.

Lastly the VISTA will research and document the impact of community ICT efforts, correlating data on grants with political boundaries at multiple levels to facilitate the generation of audience specific presentations supporting sensible community ICT policy initiatives. And also assist in development and execution of sustainability plan for the chapter, including research and writing of proposals and coordination of fundraising activities.

Project Outcome: 

We have been on a breakneck pace and I rely upon the Vista for a great deal. We’ve convened several major statewide events: Digital Literacy Showcase, Digital Neighborhoods Fundraiser, the Statewide Conference and the launch of the statewide colaition on Community Tech Day, yet another event. We’ve also formulated the database staretgy, and a sustainability plan (still being refined and executed). We’ve made an impact on the vision for the state community technology sector and we’ve launched a ring of websites in addition to the relaunch of our own site on a content managment system. This makes generation of content much easier, and more easily shared. Additionally we’ve put certain other webtools and communications infrastructure in place: phplist for our ilctc Bulletin, webforms for feedback and hylafax for blast communications.

Youth and Volunteer Outreach and Training

Organization: 
Zumix
VISTA Name: 
Samuel Russell
Program Start: 
6/2005
Program End: 
6/2006
Project Description: 

The VISTA will assist in training volunteers for the radio, preparing youth to assume positions of responsibility at the station-including training new station volunteers themselves. He or she will also help to prepare technical infrastructure for the new firehouse facility that Zumix will move into during summer ‘07.

Project Outcome: 

Since Sam’s arrival, we have put a radio station on the air and are also streaming on the internet. We have undergone several rounds of training, preparing youth and adults to participate as music hosts and news reporters for the station. Sam has been involved in all phases of this process, helping to build the infrastructure, train radio staff and conduct outreach.

Sam also assumed partial responsibility for starting “The VIllage,” a weekly meeting of youth and staff that allowed for wide-ranging discussions of issues important to the Zumix community, Also, he was the key link between Zumix and the B.U. School of Digital Imaging, which resulted in a video documentary on Zumix. This video has already proven to be an effective outreach and fundraising tool for our organization.

Youth Program Development

VISTA Name: 
Diliana de Jesus
Program Start: 
8/2003
Program End: 
8/2004
Project Description: 

Our Americorps VISTA project focused on increasing the capacity and sustainability of UTEC’s Multimedia programs through various development-based responsibilities. Diliana was responsible for grantwriting (specifically focused on enhancing our community technology programs), organizing special events (fundraisers, open houses, etc.), coordinating phone-a-thons, developing PR materials and UTEC’s first-ever annual report. Diliana was expected to work with and train teen leaders in all aspects of their development work.

Specific responsibilities included:

•Attend, participate, and occasionally facilitate all staff meetings and planning retreats.

•Serve as a counselor and role model for youth involved in the Fundraising Team.

•Design and carry out annual development workplan.

•Research and write grant proposals.

•Coordinate special event fundraisers.

•Develop a resource guide for the Development Department.

Project Outcome: 

Diliana’s background in communications has only strengthened her contribution to UTEC by focusing on increasing the capacity and sustainability of our multimedia programs through various development-based responsibilities. She also works with and trains teen leaders of the Fundraising Team in all aspects of their development work. In addition, she assists with the program development in the areas of video production, sound recording, and web design. It is obvious what a tremendous asset Diliana is for our organization, but it is also apparent that Diliana herself has grown professionally from the hands-on development work of our multimedia programs. She plans to continue this type of work well into the future.

Diliana has played a major role in being an active participant in the organization’s overall development. She has consistently supported her co-workers, emphasizing the team environment at UTEC. Diliana has the skills to bring an idea to life. For instance, UTEC’s first major fundraiser will be taking place early next month. Diliana worked with teens in the Fundraising Team to gather ideas/themes for the event. Since then, she has developed and followed a timeline to make the event a future success!

Diliana has accomplished the following major tasks as based upon her workplan:
• Completion of first-ever UTEC newsletter (second issue now in progress)
• Just recently completed first-ever Annual Report.
• Completed three monthly Open House Nights (and built a system for carrying out this work).
• Developed new mailing list for all fundraising activities.
• Secured donations from various businesses as part of program ads for newsletter.
• Completed and submitted various grant applications (as well as grantwriting training course).
• Developed new bios for all staff.
• Currently documenting all work as part of a new Fundraising Resource Guide.
• Currently planning a special event fundraiser to support a new capital campaign.
• Interviewed and hired teen fundraising staff.

Outreach and Development Coordination

Organization: 
Playing to Win (PTW)
VISTA Name: 
Kristen Wernicke
Program Start: 
6/2003
Program End: 
6/2004
Project Description: 

In the fall of 2003, the Playing2Win organization welcomed the assistance of two Vista- Fellows: Mr. Max Benitez, Youth Technology Instructor, and Ms. Kristin Wernicke, Outreach and Development Coordinator. During the course of their tenure, Mr. Benitez and Ms. Wernicke served the center in several component capacities.

As Outreach and Development Coordinator, Ms. Wernicke’s responsibilities included the following:

•Researched, coordinated, wrote, and edited general operation and program-specific grants including those to AOL, Ford Foundation, C. Virginia Fields Borough Needs, Home Depot, and William T Grant Foundation.

•Developed and maintained relationships with youth, media, non-profit, and public interest organizations on the local and national levels, including the above mentioned Harlem organizations as well as the Global Action Project, Educational Video Center, Reel Youth, Camp Interactive, Manhattan Community Boards 10 and 11, and community websites east-harlem.org, mibarrio.org.

•Created local resource list for community technology center issues and similar organizations.

•Worked on building an infrastructure for outreach (i.e., managing and creating databases) that is accessible to youth and other staff.

•Developed and maintained outreach database

•Expanded and intensified program partnerships in New York City and the US

•Developed programs and assisted with planning for future outlook of the community technology center

•Researched and wrote both general operation and specific program grants

Project Outcome: 

Vista Fellows were involved with the following:

• The development of research instruments and conduct of an on-going survey of 100 participants and adult and youth programs to better serve our community.

• The development of volunteer support program for the ongoing support of 10 volunteers and recruitment of 10 others.

• Oversaw teacher support assessments and provided ongoing support for 4 teachers in youth and adult programs.

• Provided technical support for our center to keep the 50 machines and network running smoothly

• Assisted with the development of 5-10 proposals to raise approximately $100,000

• Assisted in the development of our Job Training Program recruitment and development.

Impact Quote: 

As the purpose of the AmeriCorps*VISTA program is to provide useful outreach to local communities, our participants echoed their sentiment through visible outreach and service projects. One example I am reminded of was the special PBS viewing of “Every Mother’s Son,” coordinated by Mr. Bentinez. The event called for local law enforcement agents and community members to come together in support of the idea of social change, justice and a forum for communication and healing. This project used the power of media and the passion of human nature to discuss the realities of police brutality in New York City. This event is also an example of a sustainable solution effort and the ability of change.
- Shawna BuShell, Executive Director

Community Organizer

VISTA Name: 
Jessica Rothschuh
Program Start: 
3/2006
Program End: 
2/2007
Project Description: 

Goal 1: Engage underserved communities in the policy-making process to address local issues

Project Outcome: 

Jessica has used technology tools to facilitate organizational communication and information gathering/sharing at TCP. These tools included an Intranet, the Vienna newsreader and a del.icio.us account for the organization. This work has enabled TCP to stay on top of cutting edge issues in the field of youth and technology.

She has also made major contributions in researching, writing, editing and design work for some of our products. This has helped TCP achieve its mission of advocating for digital resources and access to benefit the nation’s 73 million children and youth, particularly those who are low-income or underserved.

Jessica has also completed several projects for CCTPG, working towards meeting the broader goal of advocating for all communities’ access to broadband and advanced technologies and the benefits they offer.

Working with several colleagues, Jessica helped create the new CCTPG Web site and edited, updated and posted a majority of the documents currently available. She uploaded the contacts currently in the CiviCRM and created an automated sign-up form for new members. She was also responsible for many listserv and Web site updates and helped with several outreach efforts, including a videoconference. She gathered information for an online map of CTCs and helped with CCTPG’s network restructuring.

One of the measurements of Jessica’s success was whether CCTPG won any legislative victories while she was serving. Of the four pieces of legislation CCTPG focused on last year, three of them passed.

Community Outreach and Evaluation

VISTA Name: 
Karl Hedstrom
Program Start: 
11/2006
Program End: 
11/2007
Project Outcome: 

Karl has proved indespensible in helping our organization understand who our membership is and how we are serving them. With direction, Karl has developed a weekly and monthly statistics aggregation (our dashboard) that illustrates our level of community support and involvement. He has also developed many systems in our database to help us better communicate with our community through direct email and web publishing.

Outreach

Organization: 
netCorps
VISTA Name: 
Cheryl Jerozal
Program Start: 
9/2006
Program End: 
9/2007
Project Description: 

To provide technology resources, training, support, projects and equipment to area nonprofits.

Project Outcome: 

Cheryl Jerozal is amazingly skilled and has contributed greatly to the success of the project and to the successes of our organization. Cheryl has been working on our technology planning and assessment work with area nonprofits, helping them identify their key technology priorities and issues. She has basically revamped our entire assessment process including how groups do their initial data collection and how we report back to groups with our recommendations (including a variety of new “Best Practices” materials). Cheryl has significantly cut the time and effort for both groups and our staff to complete the assessment process while increasing the value of the process. Cheryl has also created and conducted several new trainings that have been well received by area nonprofits– trainings we are now able to replicate to other organizations outside of North Carolina as well.

Outreach and Youth Video Workshop Building

Organization: 
Reel Works Teen Filmmaking
VISTA Name: 
Will Quinones
Program Start: 
9/2006
Program End: 
9/2007
Project Description: 

Goal 1: To enhance the capacity of Reel Works Teen Filmmaking by broadening outreach and impact on New York City teens.

Project Outcome: 

Will assisted with the completion of the Spring 2006 class by helping to organize the graduation screening. Shortly before that screening, Will recruited students and professional filmmaker mentors for the Fall 2006 class, which began in early October 2006. The Fall 2006 class has now graduated (as of March 28, 2007) and again Will assisted with the organization of the graduation screening, our longest and best attended yet. This past winter, Will again recruited students and mentors, from regular partner schools and new partners, for the Spring 2007 class.

The Reel Impact program has been completely overhauled with Will’s input and support into a series of workshops and working meetings on distribution and outreach for graduates of the Lab. He has been in charge of distributing our films over the web at four different partner websites - including Reel Works, ListenUp!, Uth TV, and AOL. Will has been releasing a new film (from our library of over 100 films) every two weeks and last year we had over a million viewers of our work! Our first Master Class, a yearlong advanced film production class, was recruited for and began in the late fall. Will is currently arranging specialty workshops such as screenwriting and lighting for film for the Master Class students.

Our first ever benefit was held at the Brooklyn Academy of Music in November 2006, and Will contributed to the creation of the “Labumentary”, a film about Reel Works’ mission, for the benefit screening. He also coordinated our student workers for the evening, who were charged with selling tickets for and running the raffle at the benefit reception.

This spring, we are in the process of strengthening our recruitment efforts with our partners at local schools and non-profit organizations. Will is part of the team who is meeting with these partners, educating them fully about our mission and requirements and developing deeper bonds in order to reach more students who might be interested in our programs.

All of these activities that Will has been in charge of and assisting with are directly affecting the ability of Reel Works to reach more and more of New York City’s teens who are interested in developing critical thinking, media literacy, self-esteem and relationships with professionals in the field of filmmaking.

Outreach Coordinator

Organization: 
Aspiration
VISTA Name: 
Tim Wescott
Program Start: 
9/2006
Program End: 
10/2007
Project Description: 

Goal 1: Tracking the increased capacity of grassroots nonprofits to make informed decisions about software selection, resulting in better software to effectively do their work.

Goal 2: Build Nonprofit and NGO collaboration in creating and developing capacity building tools among grassroots nonprofit communities.

Goal 3: Bring together software users, developers, intermediaries, and investors to articulate and focus their needs, spark relationships and collaboration, and share skills and knowledge in the nonprofit software relm.

Project Outcome: 

Over the past six months, Aspiration tracked the increased capacity of grassroots nonprofits to make informed decisions about their software selection through the Social Source Commons project. Our VISTA, Tim Wescott has spent the majority of his time ensuring that grassroots nonprofits know about what tools are available to them and how to find these tools within Social Source Commons.

In addition, Aspiration convened 3 events building nonprofit and NGO collaboration in creating tools that will benefit grassroots communities. These events brought together software users, developers, intermediaries, and investors. Tim participated and worked hands on with these constituents to encourage collaboration, skill and knowledge sharing in the nonprofit software realm.

Tim’s ongoing work is helping Aspiration achieve its mission of connecting nonprofits with software solutions that help them better carry out their work.

CTC Support and Program Building

VISTA Name: 
Andrea Callopy
Program Start: 
9/2006
Program End: 
9/2007
Project Description: 

Our VISTAs primary role was to enable The Center’s 3 community-based CTCs to meet the specific needs of disadvantaged clients by providing effective volunteer resources.

Project Outcome: 

Andrea has excelled. She has done a wonderful job coordinating our volunteer resources for our CTCs, ensuring our centers are well staffed and open to the public. She has improved our technical capacity by creating a shared calendar in outlook which enables the organization staff to access CTC hours and volunteer information. In order to better support and recognize our volunteers, Andrea has implemented a monthly newsletter that goes out to the public and also volunteer appreciation week in April. In collaboration with the volunteer coordinator Andrea developed a recruitment plan for youth, LEP adults and seniors, which has greatly increased the number of volunteers at our sites and exceeded our recruiting goals.

Impact Quote: 

Andrea has been instrumental in organizing and overseeing our Community Technology Centers. She is always well organized and has developed many of the operating procedures that enables us to make the CTC’s available to the public. In addition she has a lot of enthusiasm for the project and is always willing to help in whatever way she can.

Transmission Project