Strategic planning

Technology Capacity Coordinator

Organization: 
Appalshop
VISTA Name: 
Stewart Blair
Program Start: 
8/2007
Program End: 
8/2008
Project Description: 

As the Digital Presenting Coordinator, our VISTA member will work with the Media Archive and Web Team to improve the Appalshop’s capacity to digitally present its history, work, and issue-based campaigns to diverse internet audiences. Presentations will consist of text, visuals, audio, and video files. Specific tasks include:

- Devising a method and/or template for creating web-based digital media
presentations
- Training Appalshop staff, community members, and youth to make digital
presentations of their own work
- Developing a plan and infrastructure for uploading presentations to web and
distributing presentations to multiple,diverse audiences; plan/infrastructure
should emphasize use of new networking/technology tools like YouTube and MySpace
- Creating an introductory webpage for Appalshop’s Film Division that includes
articles, interviews, and audio and video pieces about Appalshop Films’ history
and current work
- Using work from Appalshop’s Media Archive to create issue- or topic-specific web
presentations and distributing them to key, yet diverse, web audiences

All web presentations will support Appalshop’s mission to involve the people of Appalachia in the representation of their culture, traditions, and stories.

Project Outcome: 

Stewart Machlyn Blair was successful in integrating web 2.0 strategies into Appalshop’s training programs and building advanced technology learning opportunities for advanced youth so they could continue to contribute to Appalshop’s overall work as a non-profit media arts and education center. Blair also was successful in initiating and testing digital delivery services, contributing to building the databases necessary to implement digital delivery.

One of the difficulties Blair faced was organizing his time among different responsibilities. This challenge was recognized early in his service and we developed more pro-active mentorship that seemed to help.

Impact Quote: 

Blair greatly increased our capacity to provide technology and media education training and access in an area where there are few opportunities for young people or adults to gain media/technology literacy, and use these new tools to participate in their communities.”
- Rebecca O’Doherty, supervisor

Transmission Project