Outreach Coordinator

VISTA Name: 
John Haffner
Program Start: 
9/2009
Program End: 
9/2010
Project Description: 

The VISTA member would conduct a three-month Community Needs Assessment to survey community organizations, members, board members, staff and community leaders for CMAP & AMP.

a) Provide in–depth analysis of what organizations currently are offering to the communities served, (services packages, community involvement, and community media offerings) and research opportunities for collaboration.

b) Report to Executive Directors on the Community Assessment Results and present recommendations

c) Develop a manual for collaborative work: “Cookbook for Regional Community Media Collaboration” that would be published in print and web form. This cookbook would inspire and create a template for other community media and community technology organizations to work more collaboratively in this new economic environment which requires and encourages new kinds of collaboration and partnerships.

d) Present this cookbook as a body of work at the ACM National Conference in July of 2010 to encourage and give specific examples of new innovative approaches to regional collaboration among community media centers.

Project Outcome: 

With the help of our first-year DASC member, we have expanded collaborations with other community media centers in the state and region, sharing technology, marketing, educational content and curriculum to media centers and non-profit organizations.
-Increased communication with between two media centers to enable collaboration on several key projects including growing capacity of both organizations to fundraise, use technology tools, and manage staff and members.
-Increased communication enabling the implementation of new technology resources, including access to other center’s technical staff, new equipment for CMAP’s institutional network and engineering expertise from other centers.
-Increased CMAP’s ability to fundraise/build community awareness
-Helped to initiate new strategies to develop and share community content between centers.

Based on the success of the first year of this project, we are now in the second year, expanding to a statewide collaboration. For the first year, both organizations expanded our capacity through seeing the need to hire staff for fundraising, collaborated on grants that resulted in funding and staffing, and created an expanded collaboration program into our region. After the second year, we hope that agencies will work together regularly to continue this collaboration.

Our VISTA accomplished all of what was included in our project, but also helped to write grants for the organizations and learned development skills. He was hired by one of the media centers after the project to be a development assistant. He also became involved in developing the second year plan for our expanded collaboration.

Transmission Project