Website and Social Media Development
Organization:
Southern Food and Beverage Museum Foundation VISTA Name:
Kelsey Parris
Program Start:
9/2009
Program End:
9/2011
Project Description:
This project would involve an update of SoFAB’s website. This would include the integration of the e-commerce site, blog, twitter and Facebook components, the newsletter, developing the e-zine, collections, and the wiki of Southern Food. This would make the marketing of SoFAB more modern and direct. It would mean that we will reach more members of the community who can become involved with SoFAB and its programs.
The VISTA member would be helping SoFAB “catch up” and would train the appropriate staff to maintain and continue to update the technical capacity of the organization. In-person training, as well as a training manual, would be a legacy that would build the capacity of the organization.
- Work with the webmaster and various appropriate staff members to implement the technology necessary to achieve the goals of integration, improved content and improved marketing.
- Make recommendations and suggestions to the staff, based on the volunteer’s observations, skill and experience.
Project Outcome:
First, because of her willingness to become a part of the organization, and secondly, because of her knowledge and understanding of the technology, Kelsey became integral to our planning process, helping us to make choices and actually use the advances in technology in new ways. She dragged us into thinking in new ways about what we were doing, so that now our entire culture has changed into being not only more modern, more attuned to technology, but also in now thinking to include new technologies in all of our projects and in our actions. This was a major cultural shift, accomplished by the example and encouragement of our VISTA member.
1. An update of SoFAB’s website, including the integration of the e-commerce site and blog. This goal was completely accomplished, except that we have merely archived the old blog and have begun to use our Facebook account instead.
2. Twitter and Facebook components were established.
3. The newsletter, developing the e-zine, collections, and the wiki of Southern Food have all been advanced.
4. Our website was entirely redesigned and completely updated and reorganized. Our VISTA member was the primary person behind all of this, assisted by summer interns and other volunteers.
Impact Quote:
Kesley dragged us into thinking in new ways about what we were doing, so that now our entire culture has changed into being not only more modern, more attuned to technology, but also in now thinking to include new technologies in all of our projects and in our actions. This was a major cultural shift, accomplished by the example and encouragement of our VISTA member.